CAMRY THRILL RIDE
Passengers experience a controlled course that shows a more playful and performance-oriented side of the Toyota Camry.
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A professional driver-led course that turns an everyday Toyota into an unexpectedly exciting ride.
Ride Experience · Inner Roadway
TOYOTA
THRILL RIDE.
A professional driver-led course that turns an everyday Toyota into an unexpectedly exciting ride.Hold on tight
CAMRY.
SIDEWAYS.
Toyota’s Inner Roadway experience puts passengers into a professionally driven course designed to demonstrate the car in an entirely different way.
Recent editions have featured the Toyota Camry Thrill Ride, giving consumers a more energetic look at the latest model through a controlled demonstration course.
The signature maneuver begins in reverse on a synthetic ice surface. The professional driver then places the Camry into a 90-degree reverse J-turn, creating a surprising passenger-seat experience.
What you’ll experience
BUCKLE UP.
GO SIDEWAYS.
The ride combines a current Toyota model, professional drivers, and a precision maneuver on synthetic ice.
REVERSE J-TURN
The driver reverses onto a low-grip surface and executes a precise 90-degree J-turn for the ride’s signature moment.
Only at the Auto Show
EXPERIENCE IT
IN PERSON.
Signature maneuver90°
The reverse J-turn takes place on synthetic ice with a professional driver in complete control.